Nobody really knows how Google truly works. It’s magic. You just type in a phrase and sometimes you get what you want and sometimes you get something really um… wrong. Sure, people know how to manipulate google search results (try searching for failure) but the way the algorithm works is too complicated for us morons.
Well, Ashley Cole, a soccer player in England, and his lawyers are not happy with Google because when you search for Ashley Cole, you get “See results for: Ashley Cole gay”. Here’s what happened. A British tabloid ran a story about gay sex involving some Premiership players but didn’t name anyone. Somehow, everyone thought Ashley Cole was involved so they all kept googling “Ashley Cole gay”. According to Google CEO Eric Schmidt, results “sometimes shows related search queries based on what other users have been asking for.”
The best part about this is that because his lawyers are inquiring into it, more and more stories are hitting the web that involve the words “Ashley Cole” and “gay”. Bingo, more search results. It only gets worse from here on out for Ashley, but it’s highly amusing for us. To be fair though, Cole’s fiancee, Cheryl Tweedy, is smokin’.
[Forbes]: Schmidt’s Google Queried By Soccer Star’s Lawyers
