Odds and Ends: The NHL gets its very own Heidi game

Posted on Fri Apr 13, 2007 at 03:59:56 PM EST in NHL
More on: NFL, MLB, sports marketing, Odds and Ends, Dice-K, Ichiro (all tags)

If you're a struggling network who is probably the NHL's sole hope of getting popular again, you can't afford to screw up the way Versus did. The finish of the instant classic 4 OT game between the Canucks and the Stars wasn't seen in some markets because some affiliates inexplicably switched to an infomercial.

Versus has received reports that last night's Dallas/Vancouver game was switched to an infomercial in the fourth overtime," the network said in a statement. "We are obviously very disappointed to hear that some fans in a few select markets have reported that they did not see the end of this great game.

The game did run in its entirety on the Versus network feed, but based on the information we have received we are currently working with our affiliates in the affected markets to find out what caused the problem.

Sadly, we don't even get Versus so we couldn't even see the infomercial.

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